Netmarble won 4 crowns for the second year in a row at the ‘Social Eye Awards (i-AWARDS) 2022′ hosted by the Korea Internet Experts Association. The ‘Social Eye Award’ is an Internet brand promotion service that utilizes multiple SNS media platforms. The most innovative and excellent service in terms of service, design, brand, and content is selected through a fair and systematic screening process by an evaluation panel of 4,000 people. It is an award ceremony.
On the 14th, Netmarble won the grand prize in the game field of four major platforms, including Facebook, TikTok, Instagram, and blog, at the ‘Social Eye Awards 2022’. This is an achievement that has been consistently recognized for its new media activities, starting with receiving the grand prize at the ‘Korea Blog Awards’ for the first time in the game industry in 2015.
Netmarble has successfully established itself in the short-form content area by achieving the highest number of followers of 300,000 among domestic game companies’ own brand channels within one year of opening the official TikTok channel. In addition, the ‘Netmarble ESGing’ series, which introduces ESG activities through various platforms, was also serialized on Facebook and YouTube, gaining popularity.
In addition, ‘Need a Buff’, a self-produced mentoring content where students and experts who are preparing for the game industry meet in person to share and communicate concerns related to jobs and careers on the representative YouTube channel ‘Netmarble TV’, also received favorable reviews.
Hyeonseop Lim, Head of New Media Team, said, Netmarble is expanding communication channels through Discord and TikTok in addition to existing platforms. We will strengthen it, he said.
On the other hand, Netmarble took the top spot in the ‘Digital Customer Satisfaction Index’ game sector and the best SNS company for 5 consecutive years. At the 12th Korea Communication Awards held in 2019, it won the ‘Korea Social Media Grand Prize’ and the ‘Korea Contents Grand Prize’ and climbed to two gold medals.